Weslaco Chamber helps local merchants prepare for Small Business Saturday

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Pictured: Weslaco Chamber President/CEO delivers Small Business Saturday materials to Mary Masso, owner of Boots ‘n Jeans, located along Expressway 83 in Weslaco.
Pictured: Weslaco Chamber President/CEO delivers Small Business Saturday materials to Mary Masso, owner of Boots ‘n Jeans, located along Expressway 83 in Weslaco.

Texas Border Business

The Weslaco Chamber of Commerce is participating as a designated “neighborhood champion” for the upcoming Small Business Saturday on November 25. Small Business Saturday is a holiday shopping tradition that happens every year on the Saturday after Thanksgiving. Founded by American Express in 2010, this nationwide movement helps bring attention to the importance of supporting small businesses in communities across America.

Participating as a neighborhood champion with the Shop Small program includes distributing Shop Small tote bags, posters and more to local small businesses, compliments of American Express. Weslaco Chamber President/CEO picked a day to set out and deliver the items to some of the small member businesses in Weslaco, including Boots ‘n Jeans, Lionel’s, Wells of Weslaco, Extreme Nutrition, Borderland Hardware and others.

“We are encouraging Weslaco residents to shop local this holiday season,” remarked Croft. “If all of Weslaco’s adult population did half of their Christmas spending local, it would keep $1.5 million in the local economy.”

The Weslaco Chamber of Commerce encourages shoppers to participate in Shop Small Saturday by going out and supporting local businesses in whatever community they’re in.

“The single most effective way to grow an economy is to spend locally,” Croft adds.  “Small, locally-owned stores, create jobs, provide payroll, pay local taxes, and support local causes.  They are investing in the local economy each and every day.”

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