BBVA Compass names Jon Rebello its new Texas Border and Gulf Coast CEO

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Jon Rebello will oversee border markets such as Laredo, El Paso, and Rio Grande Valley areas, and will act as the Upper Rio Grande Valley City President. The Gulf Coast markets under Rebello will also include Beaumont and Corpus Christi, as well as College Station. Rebello was previously the Lower Rio Grande Valley City President, a position now held by Juan Loya, who was recently promoted. Photo by Roberto Hugo Gonzalez
Jon Rebello will oversee border markets such as Laredo, El Paso, and Rio Grande Valley areas, and will act as the Upper Rio Grande Valley City President. The Gulf Coast markets under Rebello will also include Beaumont and Corpus Christi, as well as College Station. Rebello was previously the Lower Rio Grande Valley City President, a position now held by Juan Loya, who was recently promoted. Photo by Roberto Hugo Gonzalez

Texas Border Business

MCALLEN, TEXAS- BBVA Compass announced that Jon Rebello has been named its Texas Border and Gulf Coast CEO, where he will help oversee efforts by local area markets to increase brand awareness and bolster its client services.

Rebello will provide leadership for commercial banking and small business operations, including business development and client engagement in border markets such as Laredo, El Paso, and Rio Grande Valley areas. With the recent retirement of BBVA Compass South Texas Community Markets CEO Dan Brown, Rebello will also oversee key bank markets in the Gulf Coast including Beaumont and Corpus Christi, as well as College Station.

He previously served as the regional commercial banking manager for the Texas border region, and was the Lower Rio Grande Valley market president, a position based out of Harlingen, Texas.

Jeff Dudderar

“Jon has more than 25 years of banking experience under his belt, and those years included multiple successes” said BBVA Compass Texas Region Executive Jeff Dudderar. “Jon’s stellar work ethic and emphasis on client experience have allowed him to excel in the positions he’s held throughout his career. Our border and Gulf Coast markets are important areas for the bank, and Jon is going to thrive while leading the way to great opportunities for our clients.”

Before Rebello joined BBVA Compass, he served as regional president of Texas State Bank in Brownsville, Texas and executive vice president at Coastal Banc in Harlingen. He attended the Southwest Graduate School of Banking at Southern Methodist University (SMU) in Dallas and the American Bankers Association Commercial School of Banking at Oklahoma State University.

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Along with his other duties, Rebello with also serve as the Upper Rio Grande Valley President and will be based out of McAllen. City presidents in Laredo, El Paso, Lower Rio Grande Valley and Beaumont will report directly to Rebello.

New Lower Rio Grande Valley City President 

With Rebello now serving in his new role, BBVA Compass has named Juan Loya as its new Lower Rio Grande Valley President. He previously served as a BBVA Compass senior relationship manager in the market. He will lead all local market commercial banking operations and will be based out of Harlingen, Texas.

“I’ve worked with Juan on multiple occasions doing the job he’s been tasked to do now,” said Rebello. “His understanding of not only the banking industry, but client needs and how to achieve financial success for them, is why I know he’ll succeed as the area’s next market president.”

Loya graduated from St. Edward’s University in 1990 with a degree in finance. He is currently on the board of directors at the Rio Grande Valley Multibank. He also serves as treasurer for the Rotary Club of Brownsville and is a member of the Brownsville Museum of Fine Art and Cameron County Children’s Advocacy Center.