Texas Border Business
By Roberto Hugo González
Pharr, Texas – On Friday, September 27, 2024, the Pharr International Bridge hosted its first-ever Truck Expo, marking a significant milestone for the local community and the region’s transportation industry. The event, held at the Pharr EMS Headquarters, brought together industry professionals, trucking enthusiasts, and the public for a day filled with learning, networking, and showcasing the latest advancements in trucking.
Luis Bazan, Director of the Pharr International Bridge, expressed his excitement about the inaugural event: “This is the first time the Pharr International Bridge has taken on the responsibility of organizing such a large-scale event. Our focus is on trade and transportation and ensuring that businesses in our region are recognized for their vital role in these industries.”
The expo featured 54 exhibition booths representing diverse businesses within the trucking and logistics sectors. Companies such as Trancasa, South Texas Truck Centers, Road Ranger, McKinney Trailer Rentals, and Rush Truck Centers were present, providing attendees with a comprehensive view of local services. “We want people to understand that these businesses are here in Pharr and throughout the region, offering essential services for the trucking industry and logistics sector,” Bazan said. “Many people might not realize they don’t have to look far to find the necessary supplies and support.”
One of the event’s standout features was its truck showcase, where a variety of trucks from different companies were on display. This allowed visitors to get an up-close look at the latest in trucking technology and equipment. The expo also included prize giveaways and educational sessions on trucking products and services, making it a well-rounded event for attendees.
Beyond showcasing equipment and services, the expo strongly focused on the future of the trucking industry. A job fair offered career opportunities and information on CDL school enrollment. This provided a valuable resource for individuals looking to enter or advance in the trucking profession, connecting them with potential employers and educational programs.
Bazan emphasized the event’s importance not only for the trucking community but also for the Pharr region as a whole. “This event is about engaging the community, showcasing what the bridge and the transportation sector mean to our local economy, and connecting people with opportunities.”
When asked about plans for next year, Bazan acknowledged the need for growth, noting that more than the current space at the EMS headquarters might be needed for future events. “We need more convention space to invite national and international participants. We’ve already started discussing ideas to expand our footprint outdoors and possibly involve influencers and larger marketing efforts to attract more trucking companies.”
Bazan reaffirmed the Pharr International Bridge’s commitment to innovation and excellence. “We pride ourselves on being innovative and continuously striving for improvement. This Truck Expo is one example of how we aim to support the transportation and trade industries while delivering excellent global trade services daily.”
The Pharr Truck Expo was a resounding success, setting the stage for future events that promise to be even more significant and impactful. By bringing together businesses, job seekers, and the community, the expo highlighted the critical role that transportation and logistics play in the region’s economy and underlined the Pharr International Bridge’s leadership in driving trade and industry growth.
