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McAllen Holiday Parade, presented by H-E-B, Announces Lead Step-Off

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McAllen Holiday Parade
McAllen Holiday Parade

Patriotic element to highlight veterans, current serving military

Texas Border Business

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WHO: City of McAllen Mayor Jim Darling and Commissioners; City of McAllen McAllen Holiday Parade Organizers; 2018 McAllen Holiday Parade Sponsors

WHAT: Press Conference announcing Lead Step-Off

WHEN &         Friday, October 5, 2018 10:00 a.m.

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WHERE:         Bert Ogden BMW, 3201 N. 10th St., across from H-E-B at Fern

“A lead step-off sets the tone of the parade and creates excitement for the rest of the floats and bands as they march down the parade route,ˮ said Mayor Darling.  “I believe this lead step-off will do that and more, as they help to highlight our veterans and current serving military and inspire the youth in McAllen and throughout the Rio Grande Valley and South Texas and everywhere else the parade is broadcast. ˮ

The 2018 McAllen Holiday Parade, presented by H-E-B, will celebrate the theme, “Christmas Around the World.ˮ The fifth annual presentation of the only parade in the Rio Grande Valley to have twice been named the Best Parade in Texas and the Best Parade in the World by leading industry organizations will be powered by 12,000 horsepower by Bert Ogden and Fiesta Dealerships of the Rio Grande Valley.

The McAllen Holiday Parade, presented by H-E-B, is the largest illuminated and helium balloon holiday parade in Texas and uses 15 miles of rope light, which generates 1,875,000 lumens of light to properly illuminate the parade and 44,500 cubic feet of helium to keep those giant balloons afloat.

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The McAllen Holiday Parade, presented by H-E-B, will be held on Saturday, December 1, 2018, starting at 6:00 p.m. from McAllen Veterans Memorial Stadium at 2001 N. Bicentennial Boulevard and make its way down the 1.5-mile parade route on Bicentennial towards U.S. Business 83.

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