Texas Border Business
City of McAllen officials just announced Latino radio personality Raul Brindis as this year’s Grand Marshal for the McAllen Holiday Parade, presented by H-E-B and powered by Bert Ogden Auto Group. This will be the ninth appearance for the radio celebrity to appear in the parade and his first time as serving as grand marshal.
“We are so proud to select Raul Brindis as our 2022 McAllen Holiday Parade Grand Marshal,” said McAllen Mayor Javier Villalobos. “Raul is an icon in the Latino media community and is beloved by his fans throughout the Univision Radio network. He has a great affection for McAllen and our parade, having been a part of it every year since its inception. We’re glad to be able to bring him back as our 2022 MHP grand marshal, thanks to our great radio partner Univision Radio and KGBT-La Jefa.”
For more than a decade, Raúl Brindis has charmed audiences across South Texas. His special brand of humor, characters, music, and enthusiasm make El Show de Raúl Brindis y Pepito the leading Morning Show in Houston regardless of language! His listeners are fiercely loyal, and they do not turn the dial. The show features thoughtful reflections on life, interviews with artists like Enrique Iglesias, politicians like Hillary Clinton and Barack Obama, and sport stars, astronauts, and more. Raúl’s appeal and influence spans beyond radio – his television appearances include: Despierta America, Don Francisco Presenta, Sabado Gigante, Nuestra Belleza Latina, and Festival del Mariachi.
Raul has been recognized for his successful career and community service with two NAB Marconi Radio Awards, the Houston Air Award (2005), the 2005 Mr. Turista of South Texas, and as the 2006 City of Hidalgo U.S. Ambassador of International Goodwill among others.
Attendees are encouraged to avoid traffic road closures and parking issues by utilizing the FREE McAllen Holiday Parade Park & Ride Polar Express Shuttle from the South Texas College campus on Pecan Boulevard and 29th St. to the Quince Avenue and 23rd Street parade Drop-Off/Pick-Up point. Starting at 12:00p.m. on Saturday, December 3, trolleys will make a continuous loop approximately every 10 minutes, from pick-off point at STC to the parade Drop-Off/Pick-Up point. The Park & Ride Polar Express Shuttle will run until 12:00 a.m. Wheelchairs, walkers and strollers are welcome, as are service dogs.
“As the largest single day attendance event in the Rio Grande Valley, it is our priority to make sure that everyone arrives safely and on time to see the McAllen Holiday Parade,” said Joe Vera, McAllen Assistant City Manager and Executive Producer of the event. “We ask everyone to take note of the road closures, pay attention to barriers and pedestrians and to take advantage of the free Polar Express that will get everyone to the parade site quickly and safely. Thanks to the many law enforcement partners who will be assisting with traffic control and other security details, we want to make sure that everyone has a fun and safe time at the Best Parade in the World,” concluded Vera.
The parade will step off at 6:00 p.m. on Saturday, December 3, 2022 from the McAllen Veterans Memorial Stadium, 2001 N. Bicentennial Blvd. Ticket prices start at $10, plus service fees for stadium; SPI Vuelta Zone; Skybox Fan Experience; or any of the community group chair seating for the parade and can be purchased at www.mcallenholidayparade.com at the McAllen Performing Arts Center Box Office, 801Convention Center Blvd or from any of the community groups. There is also plenty of free seating along the parade route, on a first come basis.
For the past four years, the McAllen Holiday Parade has been named the Best Parade in the World, and this year, earned the Grand Pinnacle Award from the International Festivals and Events Organization. The McAllen
Holiday Parade has also been named the Best Parade in Texas for the past SIX years running now by international and state event industry organizations.
The McAllen Holiday Parade is presented by H-E-B and powered by Bert Ogden Auto Group and proudly sponsored by McAllen International Airport, South Padre Island CVB and Reliant. Other sponsors for the 2022 presentation of the McAllen Holiday Parade include Budweiser, McAllen International Bridge System; McAllen Public Utility; Metro McAllen; South Texas Vo-Tech; Matt’s Building Materials; PepsiCo.; Winfield Communities; South Texas College; McDonald’s; Valley Aids Council; Driscoll Children’s Hospital; Chick-fil-A Rio Grande Valley; American Electric Power Foundation; McAllen Public Works Recycling; Peña Eye Institute; IBC; Lacks; McAllen Chamber of Commerce; Hermes; McAllen I.S.D.; Linebarger Attorneys at Law; General Mills; PNC Bank; O’Reilly Auto Parts; University of Texas-RGV; McAllen Economic Development Corp.; Chase; Doña Lula; Tres Lagos Master Planned Community; Pollux Castor Creative; Explore McAllen; Plains Capital Bank; KSA Engineers; Cigna; Marco’s Pizza; Taco Palenque; Halff Associates; Carollo Engineers; B2Z Engineering; S&B Infrastructure; Raba Kistner Consultants, Inc.
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