Texas-based grocer will host, honor veterans and current serving military
Texas Border Business
With people making plans for the summer, the City of McAllen is preparing for the 90th Annual Independence Day Celebration, this year, proudly presented by H-E-B. The City of McAllen and H-E-B are proud to celebrate the nation’s birthday in one of the largest community events held in the city and together, to honor all veterans and current serving military for their service.
“H-E-B is proud to be the presenting sponsor of this year’s 90th Annual Independence Day Celebration,” said Linda Tovar, H-E-B Senior Manager of Public Affairs. “We are honored to celebrate this Fourth of July with the City of McAllen, and to pay tribute to the many men and women of our military.”
The annual Independence Day Celebration will kick off with an early morning patriotic program, beginning at 8:00 a.m. at the Parade Grand Stand at Archer Park, 101 N. Main Street. The 4th of July Main Street Parade begins at 9:00 a.m., heading north along Main Street, starting at Houston Street and concluding at Cedar Street at Archer Park. Freedom Festival, a family-friendly festival will be held at Archer Park immediately following the parade until 2:00 p.m. Music, food, games, and artisans will be some of the highlights of the event.
For those who wish to celebrate the 4th of July by making waves, enjoy Aquatica Extreme at the Municipal Park Pool, 1921 N. Bicentennial Boulevard, from 1:00 p.m. through 4:00 p.m. While this event does have an entry fee of $2.50 a person, there will be games, contests, crafts, music and more to help keep everyone entertained. Make sure to stick around for the Concert in the Sky Fireworks Extravaganza at Municipal Park, where games, food, and entertainment pick up the celebration at 7:00 p.m. and culminate with a sizzling fireworks musical display at 9:00 p.m. that enchants everyone in attendance.
The City of McAllen Parks and Recreation Department is currently accepting entries for this year’s festivities. Businesses, civic and youth groups, and nonprofit organizations, and especially, veterans and veterans’ groups are invited to participate in the parade and other festivities. All entries should feature a patriotic theme. The deadline to submit applications has been extended to Friday, June 22, at the McAllen Parks and Recreation Department, located at 100 S. Ware Rd.
The parade will be carried live on the McAllen Cable Network, now found on Spectrum Channel 1300, as well as on the City of McAllen website and Facebook Live. Additionally, the fireworks show is set to music; listen to the patriotic line-up on KURV-AM. For more information, please contact (956) 681-3333 or visit www.mcallenparks.net.
