
Texas Border Business
PHARR, Texas – The City of Pharr is proud to share that it has been awarded the 2025 Scenic City People’s Choice Award by Scenic Texas.
The Pharr City Commission announced the achievement during a recent meeting, where the Development Services Department presented the award and shared the exciting news with the community. Chosen through statewide public voting, this recognition highlights Pharr’s ongoing commitment to fostering a more beautiful, vibrant, and visually appealing environment for all.

Mayor Ambrosio Hernandez, M.D., praised the achievement, stating, “Earning this award is a testament to the dedication, pride, and hard work of our entire community. In Pharr, we believe that a well-planned, beautiful city inspires connection, strengthens neighborhoods, and enhances quality of life. This recognition reflects the vision we share as a community and the progress we continue to make together.”
Watch the video from the City of Pharr below:












